Privacy Policy

Last updated: 2025-08-16

1. Introduction

This Privacy Policy describes how Upshot ("we," "us," or "our") collects, uses, and protects your information when you use our AI-powered image editing service. We are committed to protecting your privacy and ensuring the security of your personal information.

Upshot is operated by Sahil Dawka as a sole proprietor. By using our service, you agree to the collection and use of information in accordance with this policy.

2. Information We Collect

2.1 Personal Information

  • Email address (for account creation and communication)
  • Name (optional, for account personalization)
  • Payment information (processed securely through third-party payment processors)
  • Usage data and preferences

2.2 Image Data

  • Images you upload for editing
  • Enhanced images created through our service
  • Editing preferences and settings
  • Processing metadata and analytics

2.3 Technical Information

  • IP address and location data
  • Browser type and version
  • Device information and operating system
  • Usage patterns and service interactions
  • Cookies and similar tracking technologies

3. How We Use Your Information

  • Service Provision: To provide and maintain our image editing service
  • Account Management: To create and manage your account
  • Payment Processing: To process payments and manage credits
  • Communication: To send service updates, support messages, and marketing communications (with your consent)
  • Service Improvement: To analyze usage patterns and improve our service
  • Security: To protect against fraud and ensure service security
  • Legal Compliance: To comply with applicable laws and regulations

4. Data Storage and Security

4.1 Data Storage

Your data is stored securely using industry-standard cloud infrastructure. We implement appropriate technical and organizational measures to protect your information against unauthorized access, alteration, disclosure, or destruction.

4.2 Image Retention

Original and enhanced images are stored for a maximum of 30 days, and only if they pass our safety filters.

4.3 Data Processing

Image processing is performed using AI algorithms. Your images are processed securely and are not used for training or improving our AI models without your explicit consent.

5. Data Sharing and Disclosure

  • Service Providers: We may share data with trusted third-party service providers who assist in operating our service (payment processors, cloud storage, analytics)
  • Legal Requirements: We may disclose information if required by law or to protect our rights and safety
  • Business Transfers: In the event of a merger, acquisition, or sale of assets, user information may be transferred
  • Consent: We may share information with your explicit consent

6. Your Rights and Choices

  • Access: Request access to your personal information
  • Correction: Request correction of inaccurate information
  • Deletion: Request deletion of your personal information and images
  • Portability: Request a copy of your data in a portable format
  • Opt-out: Opt out of marketing communications
  • Account Deletion: Delete your account and associated data

To exercise these rights, please contact us through the service or using the contact information provided.

7. Cookies and Tracking

  • Remember your preferences and settings
  • Analyze service usage and performance
  • Provide personalized content and features
  • Ensure service security and prevent fraud

8. Third-Party Services

  • Payment processors (Stripe, PayPal, etc.)
  • Authentication services (Google, etc.)
  • Analytics services (Google Analytics, etc.)
  • Cloud storage providers

9. Data Retention

  • Provide our services to you
  • Comply with legal obligations
  • Resolve disputes and enforce agreements
  • Improve our services

10. International Data Transfers

Your information may be transferred to and processed in countries other than your own. We ensure that such transfers comply with applicable data protection laws and implement appropriate safeguards to protect your information.

11. Children's Privacy

Our service is not intended for children under 18 years of age. We do not knowingly collect personal information from children under 18. If you are a parent or guardian and believe your child has provided us with personal information, please contact us immediately.

12. Changes to This Policy

We may update this Privacy Policy from time to time. We will notify you of any material changes by posting the new policy on this page and updating the "Last updated" date. Your continued use of the service after such changes constitutes acceptance of the updated policy.

13. Contact Information

  • Through the service's contact form
  • By email at the address provided on our website
  • Through the contact information available in our service

14. Legal Basis for Processing (EU Users)

  • Contract: To provide our services to you
  • Legitimate Interest: To improve our services and ensure security
  • Consent: For marketing communications and optional features
  • Legal Obligation: To comply with applicable laws